How should a science center or museum’s success be measured?
February 21st, 2012 - Posted in 2012, Dimensions, Viewpoints by Emily Schuster
This discussion was originally published in the Viewpoints department of the March/April 2012 of Dimensions magazine.
Along with traditional measures of financial performance and customer satisfaction, a successful science center needs to show how it achieves its mission of engaging the public in science and technology. An innovative approach would be to convert evaluation studies into measures that account for the quality of the visitor learning experience, and to include these measures in the museum’s organizational scorecard.
Chantal Barriault, co-director of science communication and senior scientist, research and evaluation, Science North, Sudbury, Ontario, Canada




