Dimensions, May/June 2006—Blockbusters: Asset or Liability

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IN THIS ISSUE May/June 2006 What have science centers learned in the past decade about the effect of blockbusters, those wildly popular traveling exhibitions and large-format films that drive attendance and inspire media “buzz”? Do blockbusters help museums reach broader audiences, increase visibility in the community, grow membership? Is the boost in income and attendance […]

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