All posts by Christine Ruffo

When and how should science centers raise admission and membership prices?

Is your museum admission the right price for your market? With today’s challenging economic climate and our heavy reliance on admission revenue, pricing strategies are a key business decision. How can you increase revenue without undermining attendance? In Saturday’s session, Pricing Trends, Considerations, and Tradeoffs in the Current Marketplace, panelists Stephanie Ratcliffe and Hillarie Logan-Dechene... Read More

Leveraging Free Online Resources to Expand Awareness of Informal Learning Programs

How can science centers effectively use online resources to increase awareness about their programs? Where can informal science educators search for vetted programs and opportunities specific to their needs? During an ASTC 2012 session, Leveraging Free Online Resources to Expand Awareness of Informal Learning Programs, Carol Tang, director of the Coalition for Science After School... Read More

Welcome to Columbus!

Attendees are arriving in Columbus, Ohio, and the 2012 ASTC Annual Conference, hosted by COSI, will soon be underway. With over 100 sessions and workshops, opening and closing keynote sessions, and numerous networking opportunities for our nearly 2,000 attendees from 33 countries, ASTC 2012 promises to be a wonderful professional development opportunity for the global... Read More

2011 Roy L. Shafer Leading Edge Awards announced

The Roy L. Shafer Leading Edge Awards are presented annually to ASTC members and/or their employees in recognition of extraordinary accomplishments that not only enhance the performance of their own institutions, but also significantly advance the mission of science-technology centers and museums. This following awards were presented at the 2011 ASTC Annual Conference in Baltimore... Read More