Dimensions, July/August 2012—On the Horizon: Current and Future Trends in the Science Center Field

IN THIS ISSUE July/August 2012 As a key part of our commitment to our members, ASTC is dedicated to providing vision and direction by anticipating trends and helping our member institutions to prepare for new opportunities and challenges. In this issue, we look at a selection of current and future trends that shape and influence …

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Do you think “deal of the day” services like Groupon and LivingSocial help or hurt museums?

This is an extended discussion of the question that appeared in the Viewpoints department of the July/August 2012 issue of Dimensions magazine. Groupon and LivingSocial are neither good nor bad for museums. However, they are a tool that must be used with great care. As museum professionals, we must ask: What is the value to …

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